Marketing and Events Coordinator
Overview
JOB TITLE: Marketing & Events Coordinator
LOCATION: Daly House Museum, Brandon, Manitoba
START DATE: May 17, 2022
END DATE: March 31, 2023
LANGUAGE(S) OF WORK: English (A second language would be an asset)
WAGE: $17.00/hour
HOURS: 30 hours/ week, including some evenings, Saturdays and/or Sundays
DALY HOUSE MUSEUM VISION STATEMENT
Inspiring enthusiasm about our community’s heritage and culture
Daly House Museum is in a process of growth and renewal. We are seeking an enthusiastic, dedicated, and well-organized Marketing and Events Coordinator to join us to organize, manage, and promote our programs, events, exhibits, and garden to the local community. We are seeking a bright, engaging voice for the Museum who loves teamwork, interacting with the public and partners, in a fun filled, collaborative Museum environment. The ideal candidate will be able to creatively envision and deliver a new audience program for the Daly House and expand our influence and value to the community through marketing and engagement.
Marketing & Audience Development Duties
- Grow and engage our visitors and other audience members through effective management of public relations and communication strategies, with an emphasis on digital and online platforms.
- Coordinate audience evaluation initiatives to determine effective marketing strategies and assist in the planning of an Audience Development Plan for the Museum
- Promote donor, member, and/or volunteer contributions and opportunities with in the community
- Build meaningful relationships in the community including local hospitality and other business relationships to encourage visitors, donors, members, and/or volunteers
- Develop new donor, member, and/or volunteer recognition and behind the scenes events
- Responsible for updating and distributing our marketing materials, such as posters, rack cards, banners, flyers etc.
Marketing & Publicity Duties
- Work with staff, members, and volunteers on the formation of story pitches, branding and advertising for print and online marketing
- Maintaining and updating the museum’s website and online platforms including posting museum events and scheduling and posting content for social media and website.
- Assist representing the museum to community organizations such as galleries, senior centers, colleges, universities, non-profits, media business, and tourism, historical, cultural, and governmental organizations as part of an outreach strategy and communications plan, with a goal of building relationships to increase awareness of and visitors to the museum.
- Enhance access, vicinity, and awareness of the Museum and Archives through event coordination, the development of promotional materials, and active involvement in community outreach events.
Museum Events & Program Duties
- Assist in the development and delivery of public programs and events to attract a diverse variety of visitors
- Develop outreach strategies to increase attendance for events and boost donor and/or member numbers by upselling at events
- Plan, organize, and deliver special events, including booking, scheduling, and other details such as invitations, publicity, set-up and breakdown, food, beverage, and entertainment for fundraising, member and volunteer appreciation events, and garden rentals.
- Assist in the development and management of events and marketing budgets
- Assist in the promotion of the Victorian Garden as a rental venue
- Undertake research related to events and demographics, and propose such events to the Museum Leadership Team.
- Analyze event data and audience trends to reach annual audience goals
Qualifications
Experience, Qualifications and Skills
Post-secondary degree, diploma or certificate in Communications, Marketing, Business, Museum Studies, Tourism, Hospitality, Management, Recreation and Leisure, or Event Planning
- A minimum of three years’ experience working or volunteering in Museums, Galleries, Heritage Sites, Tourism, Recreation, Education, and/or Hospitality sectors.
-Excellent written and spoken communication skills; confident public speaking skills
-Well-organized, with excellent time management skills
-Demonstrated knowledge of computer software, including presentation software, and desktop design and publishing programs.
-Proficiency with multi-media online platforms
-Photography and videography skills an asset
-Experience in audience development, engagement, and retention an asset
-Special Event and Programming experience preferred
-Drivers’ Licenses and access to a vehicle is required
-Criminal record check required
Position Details
30 hours per week, with some flexibility in scheduling: will include occasional evenings and weekends
Professional and creative development opportunities as part of working hours
Culturally safe working environment with diversity and inclusivity as core values
Freedom to be creative and forward-thinking as a member of a friendly, inclusive team
Contact
Please email a resume and cover letter in PDF format only by 5:00 pm Saturday April 30, 2022 to:
Eileen Trott, Curator
Daly House Museum
122-18th Street, Brandon, MB R7A 5A4
OR: email to dalymuseum@wcgwave.ca
We thank all applicants, but only those selected for an interview will be contacted