Overview

It’s not business as usual. Big or small, in every industry and market around the world, organizations of all makes and models need your input and creative problem-solving.

Complete this two-year diploma and you’ll have endless options and possibilities on your horizon. This program gives you a strong base in business knowledge, so you can then launch your career in a way that makes sense for you and the future you want.

Learn to understand the world of business from a global perspective, as well as the social and ethical responsibilities needed to flourish within commerce. Business Administration is the first step in your academic journey, and this program will prepare you for further studies for a university degree or professional program.

Focus your interest on one of four specializations. Interact with and learn from community business leaders and instructors with strong industry connections. Hone your skill set through collaborative group work and networking with potential employers.

Assiniboine's two-year Business Administration program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), an international quality assurance body, adding another layer of distinction to its offerings. This accreditation is assurance that you are enrolled in a program that meets globally recognized standards for business education, guaranteeing the highest quality of instruction and curriculum relevance. As a graduate of Business Administration, you can be confident in your qualifications, which will provide you with a competitive advantage in the job market and equip you with the skills needed for success in today’s dynamic and ever-changing world of business.
ACBSP logo

 


Focus your career path and choose one of the following areas:

Accounting Specialization

Graduates find employment in a wide-range of challenging and rewarding careers. Potential career opportunities may include accounting technician, bookkeeper, accounts payable clerk, accounts receivable clerk, payroll clerk, and tax return specialist.

Some graduates decide to pursue university studies in accounting and work towards obtaining their Chartered Professional Accountant (CPA) designation.

Examples of what jobs graduates from this program can do: 
  • Record financial transactions accurately and maintain up-to-date records. 
  • Process invoices, verify accuracy, and manage accounts payable and receivable. 
  • Conduct data entry, reconcile accounts, and ensure financial accuracy. 
  • Assist in the preparation of financial statements, reports, and budgets. 
  • Manage payroll processes, including wage calculation, deductions, and tax reporting. 
  • Prepare personal and corporate tax returns. 
Program Learning Outcomes

Graduates will be able to:

  • Critical Thinking and Knowledge: students will be able to use core specialization knowledge in solving business problems.
  • Ethical Perspective and Social Responsibility: students will be able to identify organizational activities to reduce unethical behaviour.
  • Collaboration: students will be able to work effectively in diverse teams, supporting team performance to achieve organizational goals.
  • Communication: students will be able to present effective business communications in a variety of formats.
  • Business Strategy: students will be able to strategize to plan for changes in business.
Success Factors

A career in this field is a good fit if you would enjoy...

  • Problem solving.
  • Working with numbers.
  • Organizing and structuring business processes.
  • Contributing to business decisions.
  • Working with technology.

Industry and program environment require individuals to:

  • Have excellent attention to detail.
  • Have a strong financial and numerical aptitude.
  • Use analytical and problem-solving skills.
  • Demonstrate ethical and moral values in their daily work.
  • Have strong communication and technological skills.
  • Be extremely organized.
  • Demonstrate continuous learning.
  • Be able to sit for extended periods.

Financial Services Specialization

Graduates find employment in the financial services industry working as financial advisors, investment managers and insurance representatives.

Examples of what graduates from this program can do: 
  • Conduct financial needs assessments and provide personalized advice. 
  • Develop comprehensive financial plans, strategies, and portfolios. 
  • Recommend suitable insurance products and guide clients on coverage and claims. 
  • Monitor market trends, economic indicators, and regulatory changes. 
  • Build and maintain client relationships through effective communication. 
  • Provide ongoing support, guidance, and customer service. 
Program Learning Outcomes

Graduates will be able to:

  • Critical Thinking and Knowledge: students will be able to use core specialization knowledge in solving business problems.
  • Ethical Perspective and Social Responsibility: students will be able to identify organizational activities to reduce unethical behaviour.
  • Collaboration: students will be able to work effectively in diverse teams, supporting team performance to achieve organizational goals.
  • Communication: students will be able to present effective business communications in a variety of formats.
  • Business Strategy: students will be able to strategize to plan for changes in business.
Success Factors

A career in this field is a good fit if you would enjoy...

  • Guiding clients towards attaining their financial goals through tailored advice and strategies.
  • Thriving in a dynamic and customer-centric business environment that emphasizes prompt service and efficient solutions.
  • Building meaningful connections with diverse individuals and establishing trust to effectively address their financial needs.
  • Leveraging your skills across various business lines, including banking, investing, lending, and insurance, to provide comprehensive financial solutions.

Industry and program environment require individuals to:

  • Proactively initiate conversations and establish rapport with individuals from diverse backgrounds.
  • Demonstrate the ability to maintain focus and work effectively during extended periods of sitting.
  • Exhibit strong attention to detail, ensuring accuracy in data analysis, market trends assessment, and risk evaluation.
  • Utilize analytical skills to interpret complex information and make informed decisions in line with market dynamics.
  • Cultivate and nurture relationships to foster trust and gain a comprehensive understanding of clients' unique needs.
  • Uphold high ethical standards by maintaining confidentiality, prioritizing clients' best interests, and adhering to industry regulations.
  • Adapt to ever-evolving market conditions and changes in regulatory landscapes, demonstrating flexibility and resilience.
  • Employ problem-solving skills to identify challenges, develop innovative solutions, and optimize outcomes for clients.
  • Exhibit excellent time management and organizational skills, effectively prioritizing tasks and meeting deadlines.

Human Resource Management Specialization

Graduates can anticipate applying their business management skills in areas relating to personnel administration: staffing, training and development, labour relations, and compensation management. Employment opportunities are available in industrial, commercial and government organizations.

The Business Administration program also prepares you for further studies for a university degree or professional program. 

Examples of what graduates from this program can do: 
  • Coordinate recruitment activities. 
  • Administer employee training and development programs, including health and safety and onboarding/orientation. 
  • Advise management on laws pertaining to Human Resources.  
  • Create and administer personnel policies and programs. 
  • Assist in the creation of employment contracts/collective agreements. 
  • Enforce terms of employment contracts/collective agreements. 
  • Organize and conduct employee information meetings on employment policy, benefits and compensation and participate actively on various joint committees. 
  • Conduct job analysis and update job descriptions. 
  • Conduct salary/wage surveys and update salary information.  
Program Learning Outcomes

Graduates will be able to:

  • Critical Thinking and Knowledge: students will be able to use core specialization knowledge in solving business problems.
  • Ethical Perspective and Social Responsibility: students will be able to identify organizational activities to reduce unethical behaviour.
  • Collaboration: students will be able to work effectively in diverse teams, supporting team performance to achieve organizational goals.
  • Communication: students will be able to present effective business communications in a variety of formats.
  • Business Strategy: students will be able to strategize to plan for changes in business.
Success Factors

A career in this field is a good fit if you would enjoy...

  • Working with people and engaging in problem solving. 
  • Specializing and focusing on strategic Human Resource management.
  • Building positive relationships.
  • Navigating sensitive conversations.
  • Setting an example for others by respecting the privacy, confidentiality, and dignity of others.
  • Facing complex challenges and finding practical solutions. 

Industry and program environment require individuals to:

  • Engage in ongoing professional development to remain knowledgeable about current practices.
  • Commit to high standards of ethical conduct including maintaining confidentiality, respecting human rights, and avoiding conflicts of interest. 
  • Build relationships throughout the organization and collaborate with other departments.
  • Demonstrate empathy and emotional intelligence.
  • Pay attention to detail and engage in continuous improvement.

Marketing Specialization

Graduates find employment in sales, advertising, promotion, publicity, sales management, marketing management, retail management, market analysis, market research, and new
venture development.

Examples of what graduates from this program can do: 
  • Conduct market analysis to identify target audiences, market trends, and competitors. 
  • Develop marketing strategies and plans to promote products or services effectively. 
  • Create compelling advertising campaigns to engage and attract customers. 
  • Execute promotional activities such as events, sponsorships, and partnerships to enhance brand visibility. 
  • Allocate resources for various marketing initiatives. 
  • Monitor and evaluate marketing campaigns, track key performance indicators, and analyze data to measure success and inform future strategies. 
Program Learning Outcomes

Graduates will be able to:

  • Critical Thinking and Knowledge: students will be able to use core specialization knowledge in solving business problems.
  • Ethical Perspective and Social Responsibility: students will be able to identify organizational activities to reduce unethical behaviour.
  • Collaboration: students will be able to work effectively in diverse teams, supporting team performance to achieve organizational goals.
  • Communication: students will be able to present effective business communications in a variety of formats.
  • Business Strategy: students will be able to strategize to plan for changes in business
Success Factors

A career in this field is a good fit if you would enjoy...

  • Generating new ideas and innovative solutions. 
  • Thinking creatively and strategically.
  • Using data and analytics to make informed decisions. 
  • Delivering impactful presentations.
  • Building relationships with clients and collaborating with team members.
  • Keeping up with emerging trends, technologies, and consumer preferences. Flexibility allows marketers to adjust strategies and tactics to stay relevant and effectively respond to market shifts.

Industry and program environment require individuals to:

  • Have excellent written and verbal communication skills to effectively communicate with clients, colleagues, and stakeholders.
  • Think analytically and critically in order to make informed decisions that will benefit the organization.
  • Be adaptable to new changes and trends in the industry and be able to adjust their work accordingly.
  • Manage their time effectively and prioritize tasks to meet deadlines.
  • Lead teams and manage projects effectively to ensure organizational success.
  • Have a good understanding of technology and be able to utilize it in their work to streamline processes and increase efficiency.
  • Possess a good understanding of financial management and be able to make financial decisions that benefit the organization.
  • Have excellent customer service skills to provide quality service and maintain positive relationships with clients.

Admissions

  • A complete Manitoba Grade 12 or equivalent
  • English 40G/40S or equivalent

  • Consumer/Essential Mathematics 40S or equivalent

English is the language of instruction at Assiniboine. All applicants educated outside of Canada or in a country not on the test exempt list are expected to meet the English language proficiency requirement. See assiniboine.net/elp for more information. 

Note: You are required to choose your specialization, (Accounting, Financial Services, Human Resource Management or Marketing), when you apply online. If you wish to switch before your second year, our student success advisors will be available to help make an informed decision.

International Applicants

If you are an international applicant, please read our Helpful Information for International Applicants prior to applying to this program. 

Careers & Connections

Career Opportunities

  • Corporations
  • Startups
  • Non-profits
  • Federal, provincial or municipal offices

Connections

Our connection with professional organizations allows our graduates to join a related professional organization or to gain advanced standing in their professional education programs.

  • Chartered Professional Accounting (CPA)
  • Chartered Professional in Human Resources Manitoba (CPHR)
  • International Institute of Marketing Professionals (IIMP)
  • Investment Funds Institute of Canada (IFIC)
  • Accreditation Council for Business Schools and Programs (ACBSP)

Assiniboine has a number of agreements with other colleges, universities and professional organizations, making it possible for students to apply credit taken at Assiniboine to programs at other institutions. For up-to-date information on agreements, visit the Articulation Agreements page.

Tools & Supplies

You benefit from industry networking and guest speakers and attend classes in computer labs, regular classrooms and lecture theatre. This program uses online learning resources and instructional resources.

Booklists are available from your school office 30 days prior to the start date of your program. The most current textbook info for the spring and summer terms are available on the Bookstore website.

Program Checklist & Textbooks/Supplies

Technology Requirements

Students in this program are required to bring their own laptop for use on-campus. The laptop must meet the technical needs outlined by the program. MAC computing devices are not compatible with program software. Refer to assiniboine.net/tech for detailed information.

Courses & Costs

Costs

Estimated Program Costs (Domestic students)
  Credits Tuition Course fees Students' Association fees (Inc Health Premium) Estimated textbooks, tools and supplies
Accounting Specialization (year 1) 60 $3,450 $910 $470 $1,210
Accounting Specialization (year 2) 60 $3,400 $960 $470 $1,380

Financial Services* (year 1)

60 $3,450 $910 $470 $1,210
Financial Services* (year 2) 60 $3,400 $620 $470 $2,580
Human Resource Management (year 1) 60 $3,450 $910 $470 $1,210
Human Resource Management (year 2) 60 $3,400 $690 $470 $1,230
Marketing (year 1) 60 $3,450 $910 $470 $1,210
Marketing (year 2) 60 $3,400 $690 $470 $1,700

All fees are estimated and subject to change without notice.

*Related licensing fees for BUSN-0172 Life Licence Qualification, BUSN-0170 Financial Planning and BUSN-0160 Canadian Investment Funds are included in the total above but paid to IFSE Institute and/or Canadian Securities Institute.

Estimated Program Costs (International students)
  Credits Tuition Course fees Students' Association fees (Inc Health Premium) Required Health Insurance Estimated textbooks, tools and supplies
Accounting Specialization (year 1) 60 $15,530 $910 $470 $750 $1,210
Accounting Specialization (year 2) 60 $15,270 $960 $470 $750 $1,380
Financial Services* (year 1) 60 $15,530 $910 $470 $750 $1,210
Financial Services* (year 2) 60 $15,270 $620 $470 $750 $2,580
Human Resource Management (year 1) 60 $15,530 $910 $470 $750 $1,210
Human Resource Mangement (year 2) 60 $15,270 $690 $470 $750 $1,230
Marketing (year 1) 60 $15,530 $910 $470 $750 $1,210
Marketing (year 2) 60 $15,270 $690 $470 $750 $1,700

All fees are estimated and subject to change without notice.

All fees are estimated and are subject to change without notice. All international students must purchase health insurance. The college adds this fee to your student account and then sends your name and fee to the insurance provider on your behalf.

*Related licensing fees for BUSN-0172 Life Licence Qualification, BUSN-0170 Financial Planning and BUSN-0160 Canadian Investment Funds are included in the total above but paid to IFSE Institute and/or Canadian Securities Institute.

Courses

To graduate with a Business Administration diploma, students must successfully complete 120 credits. The minimum passing grade for each course is indicated on the course outline. Course offerings are subject to change and may vary by intake.

Year One Courses (All Specializations)
Title Credits/CEUs Elective Distance PLAR
College Foundations (PEDV-0356)

This course improves students’ ability to navigate the college experience and environment, including student's rights, roles, and responsibilities. In this course, students reflect on their skills, attitudes, and expectations and develop learning strategies to help them to become successful, resilient, and self-directed learners. The course covers topics such as success in online learning, time management strategies, learning strategies, assessment taking strategies, academic integrity, information and digital literacy, and wellness, among others. It integrates elements of student orientation.

0 credit(s) No No No
Communications (COMM-0006)

This course develops students' basic communication skills and provides them with strategies needed to communicate effectively: orally and through written media. Course topics include the process of communication, communicating across cultures, characteristics of effective messages, and composing effective written messages.

6 credit(s) No Yes Yes
Economics 1 (ECON-0006)

This introductory course in economics acquaints students with some of the basic principles of economics, including economic activity, the theory of prices and output under various degrees of competition, and application of these theories. Income distribution and resource allocation are also included.

6 credit(s) No Yes Yes
Financial Accounting 1 (ACCT-0003)

This introductory course in the fundamental principles of accounting provides a basic understanding and application of principles relating to the accounting cycle and current assets.

6 credit(s) No Yes Yes
Financial Accounting 2 (ACCT-0004)

Prerequisite: ACCT-0003 Financial Accounting 1
This introductory course in the fundamental principles of accounting provides a basic understanding and application of principles relating to current and long-term liabilities, as well as accounting principles relating to partnerships and corporations.

6 credit(s) No Yes Yes
Human Resource Management (HRMG-0036)

This participative course provides an overview of the field of human resource management from the perspective of both the employer and the employee. Students will learn the skills and strategies needed to compete effectively in the job market as well as gain an understanding of the roles and responsibilities of the human resource function within an organization.

6 credit(s) No Yes No
Marketing Principles (MKTG-0044)

This course provides students with an understanding of the basic marketing skills that are required by employers for success in today's competitive marketplace. Students gain a basic understanding of the role of marketing in society and business, types of markets, the marketing environment, the elements of the marketing mix and the development of marketing strategies and plans.

6 credit(s) No Yes Yes
Math for Business (MATH-0107)

This course reviews basics mathematics and introduces fundamental concepts used in financial analyses to develop skills for solving practical problems encountered in business. It provides a base for all specializations.

6 credit(s) No Yes No
Organizations and Management (BUSN-0168)

This course develops students' knowledge of behaviour science theory and concepts useful in organizations related to personal behaviour, group behaviour, teamwork, leadership, organizational culture and organizational change. The four managerial functions of planning, organizing, leading and controlling will also be examined. Practical exercises will illustrate concepts.

6 credit(s) No Yes No
Personal Management (PEDV-0322)

This course is a skills-based course, designed to improve personal and professional competencies in the areas of self-assessment, supportive communication, conflict management, decision-making, stress management, influencing others, goal setting and teamwork.

6 credit(s) No Yes No
Software Applications (COMP-0597)

In this introductory course, students develop the fundamental computer skills necessary in business. Students learn how to manage their files on a network and utilize techniques to improve data security. Students use text processing software to create, format and share a variety of documents including memos, letters, one-page publications, reference lists and long documents. Students also prepare spreadsheets that incorporate various formulas and functions, formatting techniques, 'what-if' options to enhance data analysis and data integrity features. Lastly, students prepare effective electronic presentations using presentation software.

6 credit(s) No Yes No
Year Two (Accounting Specialization)
Title Credits/CEUs Elective Distance PLAR
Advanced Software (COMP-0598)

Prerequisite: COMP-0597 Software Applications
In this course, students learn to use software to store and prepare data for analysis in a variety of business situations. Students begin by learning to use various tools and features to improve the analytical capability of their spreadsheets. They also learn when to use a spreadsheet and when it is more appropriate to utilize a database. Students learn how to create relational databases to store data effectively, as well as how to extract data in the form of queries and reports. Students use Excel to perform metrics and analysis using real business examples. Use of database software for data mining and analysis purposes will add knowledge, skills and abilities related to business intelligence and meeting organizational objectives.

6 credit(s) No No No
Business Capstone (BUSN-0167)

Prerequisite: COMM-0386 Research and Report Writing
This course, taken in the final term of study, requires students to integrate professional, technical and employability skills gained throughout the program in order to work as teams to produce a unique business project or solve a complicated case study related to their specialization.

6 credit(s) No No No
Canadian Business and Society (BUSN-0166)

Students explore the complex business environment and the relationships organizations have with civil society, the natural environment and each other. Through this examination, students learn that ethical decision-making is critical to the successful management of any organization. Topics include changing economic, political, social and cultural forces and their influences on business and society; the continuum of socially responsible management and ethical business practices; and the challenges and opportunities that influence where an organization fits on the continuum. Special attention is given to Indigenous history and developments.

6 credit(s) No Yes No
Corporate Finance (BUSN-0165)

Prerequisite: ACCT-0004 Financial Accounting 2
Students explore finance issues and the tools used by financial managers in decision-making. Topics include the corporate financial environment and its impact on decisions, time value of money, investing and risk management, distribution of earnings, capital budgeting techniques and short-, medium- and long-term financing decisions.

6 credit(s) No Yes No
Economics 2 (ECON-0007)

Prerequisite: ECON-0006 Economics 1
This course examines national income and product, money and banking, public finance, international trade and exchange rates, and growth.

6 credit(s) No Yes Yes
Financial Accounting 3 (ACCT-0005)

Prerequisites: ACCT-0004 Financial Accounting 2; MATH-0001 Financial Math OR MATH-0107 Math for Business
This intermediate course in accounting provides coverage of financial accounting topics such as the accounting cycle, financial statement presentations, asset and revenue recognition, inventory concepts, as well as inventory and capital asset principles.

6 credit(s) No Yes No
Financial Accounting 4 (ACCT-0007)

Prerequisite: ACCT-0005 Financial Accounting 3
This intermediate course in accounting provides comprehensive coverage of financial accounting topics on the liabilities and equity side of the financial statements, such as: current and contingent liabilities, long term debt, leasing, corporate shares, complex financial instruments, retained earnings, earning per share and income taxes.

6 credit(s) No Yes No
Introductory Mgmnt Accounting (ACCT-0050)

Prerequistie: ACCT-0004 Financial Accounting 2
An introduction to the use of accounting information for internal management purposes focusing on planning and control, budgeting, standard costs and overhead analysis, relevant costs, management control and evaluation, and financial statement analysis.

6 credit(s) No Yes No
Research and Report Writing (COMM-0386)

Prerequisite: COMM-0006 Communications
This course provides students with research skills for gathering, interpreting, and applying both primary and secondary research materials. Topics include surveys, statistics, academic documentation, project design, proposals and reports.

6 credit(s) No Yes No
Sage Accounting Software (ACCT-0051)

Prerequisite: ACCT-0003 Financial Accounting 1
Students complete computerized accounting cycles for a variety of organizations using SAGE 50 Accounting Software. Exposure to components in this accounting suite include: General Journal/Ledger, Accounts Payable/Receivable, Payroll, Inventory and Order Entry. Functionality related to System Set-up, Sales Taxes, Banking, Periodic Processing and Financial Reporting are also explored. Students apply computerized accounting techniques to each step of the accounting cycle.

6 credit(s) Yes No No
Taxation 1 (BUSN-0171)

Prerequisite:ACCT-0004 Financial Accounting 2
This course covers the fundamental principles and concepts of Canadian federal income tax legislation as it applies to individuals. The course emphasizes the understanding of the conceptual structure of the Income Tax Act and equips students with skills in the application of its rules to practical cases including the use of tax return software.

6 credit(s) Yes Yes No
Year Two (Financial Services Specialization)
Title Credits/CEUs Elective Distance PLAR
Business Capstone (BUSN-0167)

Prerequisite: COMM-0386 Research and Report Writing
This course, taken in the final term of study, requires students to integrate professional, technical and employability skills gained throughout the program in order to work as teams to produce a unique business project or solve a complicated case study related to their specialization.

6 credit(s) No No No
Canadian Business and Society (BUSN-0166)

Students explore the complex business environment and the relationships organizations have with civil society, the natural environment and each other. Through this examination, students learn that ethical decision-making is critical to the successful management of any organization. Topics include changing economic, political, social and cultural forces and their influences on business and society; the continuum of socially responsible management and ethical business practices; and the challenges and opportunities that influence where an organization fits on the continuum. Special attention is given to Indigenous history and developments.

6 credit(s) No Yes No
Canadian Investment Funds (BUSN-0160)

Prerequisitse: ECON-0006 Economics 1
This course is an industry-recognized mutual fund licensing course (Investment Funds of Canada) and is offered through the Canadian Securities Institute (CSI). Upon successful completion of this course, students will possess the necessary credential in order to function as a mutual fund representative. The topics covered in this course include regulatory environment, registrant responsibilities, suitability, economic factors and financial markets, types of mutual funds, portfolio management, taxation, retirement and making recommendations.

6 credit(s) No No No
Corporate Finance (BUSN-0165)

Prerequisite: ACCT-0004 Financial Accounting 2
Students explore finance issues and the tools used by financial managers in decision-making. Topics include the corporate financial environment and its impact on decisions, time value of money, investing and risk management, distribution of earnings, capital budgeting techniques and short-, medium- and long-term financing decisions.

6 credit(s) No Yes No
Economics 2 (ECON-0007)

Prerequisite: ECON-0006 Economics 1
This course examines national income and product, money and banking, public finance, international trade and exchange rates, and growth.

6 credit(s) No Yes Yes
Financial Planning (BUSN-0170)

Prerequisite:BUSN-0169 Personal Finance
This course is offered through the Canadian Securities Institute and serves to develop advanced knowledge of key financial strategies. The course outlines the process of applying key financial planning concepts in order to develop and recommend an appropriate plan for clients. Students must registered directly, and pay, in order to get CSI credit.

6 credit(s) No No No
Life License Qualification (BUSN-0172)

Prerequisite: BUSN-0169 Personal Finance
The Life License Qualification Program, offered through IFSE, is a pre-requisite course that qualifies the student to write the licensing exam through the Insurance Council of Manitoba. Topics covered in this course include life insurance, accident and sickness insurance, segregated funds and annuities, and ethical and professional practice. Upon completion of the course, students should be able to evaluate appropriate insurance options as they relate to the financial planning process.

6 credit(s) Yes No No
Personal Finance (BUSN-0169)

Students use current financial planning software to support the financial plans created for clients. Students use the software to outline and deliver financial plans, which cover such topics as inflation, historical returns, comprehensive and periodic retirement goals, major purchase goals, education goals, insurance goals, capital growth, RRSPs, payouts from RRIFs and LRIFs, and loan and mortgage calculations. This course also uses a real time investment simulator (Investopedia.com) model to teach the principles of investing in the financial markets. The course uses a case study to provide the student experience in portfolio management through the creation of a diversified portfolio. The course culminates with the student presenting the portfolio to the instructor in an interactive fashion.

6 credit(s) No No No
Professional Selling (MKTG-0065)

Prerequisite: MKTG-0044 Marketing Principles; COMM-0006 Communications
This course involves students in creating and role-playing consultative sales presentations - both business-to-business and business to person. Topics include the steps in a sales presentation as well as sales force management. Various role-play situations enable students to apply the selling principles and techniques.

6 credit(s) No No No
Research and Report Writing (COMM-0386)

Prerequisite: COMM-0006 Communications
This course provides students with research skills for gathering, interpreting, and applying both primary and secondary research materials. Topics include surveys, statistics, academic documentation, project design, proposals and reports.

6 credit(s) No Yes No
Taxation 1 (BUSN-0171)

Prerequisite:ACCT-0004 Financial Accounting 2
This course covers the fundamental principles and concepts of Canadian federal income tax legislation as it applies to individuals. The course emphasizes the understanding of the conceptual structure of the Income Tax Act and equips students with skills in the application of its rules to practical cases including the use of tax return software.

6 credit(s) No Yes No
Year Two (Human Resource Management Specialization)
Title Credits/CEUs Elective Distance PLAR
Advanced Software (COMP-0598)

Prerequisite: COMP-0597 Software Applications
In this course, students learn to use software to store and prepare data for analysis in a variety of business situations. Students begin by learning to use various tools and features to improve the analytical capability of their spreadsheets. They also learn when to use a spreadsheet and when it is more appropriate to utilize a database. Students learn how to create relational databases to store data effectively, as well as how to extract data in the form of queries and reports. Students use Excel to perform metrics and analysis using real business examples. Use of database software for data mining and analysis purposes will add knowledge, skills and abilities related to business intelligence and meeting organizational objectives.

6 credit(s) No No No
Business Capstone (BUSN-0167)

Prerequisite: COMM-0386 Research and Report Writing
This course, taken in the final term of study, requires students to integrate professional, technical and employability skills gained throughout the program in order to work as teams to produce a unique business project or solve a complicated case study related to their specialization.

6 credit(s) No No No
Canadian Business and Society (BUSN-0166)

Students explore the complex business environment and the relationships organizations have with civil society, the natural environment and each other. Through this examination, students learn that ethical decision-making is critical to the successful management of any organization. Topics include changing economic, political, social and cultural forces and their influences on business and society; the continuum of socially responsible management and ethical business practices; and the challenges and opportunities that influence where an organization fits on the continuum. Special attention is given to Indigenous history and developments.

6 credit(s) No Yes No
Compensation (HRMG-0118)

Prerequisites: MATH-0107 Math for Business, COMM-0006 Communications
This course familiarizes students with the elements of a compensation program ranging from theoretical foundations to practical wage and salary administration. Activities are introduced to build skills in developing an organization's compensation philosophy and goals, reviewing incentive programs, choosing an appropriate job evaluation system, and developing an organization's salary structure. Students review legislation related to payroll records, mandatory deductions, government remittances and records. Analytical problems will assist in building skills.

6 credit(s) No Yes No
Economics 2 (ECON-0007)

Prerequisite: ECON-0006 Economics 1
This course examines national income and product, money and banking, public finance, international trade and exchange rates, and growth.

6 credit(s) No Yes Yes
Human Resource Law (HRMG-0115)

Employees and employers alike benefit from knowing the laws that affect their working relationship.This course covers the laws affecting employer/employee and union/management relationships.Topics include: hiring, firing, harassment, discrimination, collective agreements and workers' compensation.Particular attention is paid to the expanding responsibilities pursuant to workplace safety and health.

6 credit(s) No No No
Labour Relations (HRMG-0039)

Prerequisite: HRMG-0036 Human Resource Management
This course develops the knowledge and skills for human resource students to work in a unionized environment. Topics include the development of labour relations in Canada, the current environment for labour relations, the Manitoba Labour Relations Act, the Canada Labour Code, union organization and certification, and unfair labour practices. In addition, this course covers collective agreement negotiation and administration, distinguishing between conciliation, mediation, and arbitration in collective bargaining, interpreting and writing contract language, dealing with an impasse, and discussing the legislation as it applies to a strike, lockout and work stoppage.

6 credit(s) No Yes No
Research and Report Writing (COMM-0386)

Prerequisite: COMM-0006 Communications
This course provides students with research skills for gathering, interpreting, and applying both primary and secondary research materials. Topics include surveys, statistics, academic documentation, project design, proposals and reports.

6 credit(s) No Yes No
Staffing (HRMG-0040)

Prerequisite: HRMG-0036 Human Resource Management
The ability to anticipate workforce needs and recruit and retain qualified employees can be a key factor in the success of any business.This course gives students the tools necessary to develop skills in the areas of human resource planning, recruitment and selection, and performance management. The development and application of these skills form the basis for ensuring that staffing decisions are made in alignment with an organization's overall strategy and in compliance with relevant legislation.

6 credit(s) No No No
Training and Development (HRMG-0034)

Prerequisite: HRMG-0036 Human Resource Management
This course develops students' ability to design and implement a training program. There is a strong emphasis on identifying training needs, developing objectives, designing training programs and measuring results.

6 credit(s) No Yes No
Year Two (Marketing Specialization)
Title Credits/CEUs Elective Distance PLAR
Applied Marketing Research (MKTG-0035)

Prerequisite: MKTG-0044 Marketing Principles, MATH-0107 Math for Business
This course provides students with the skills to conduct market research and recognize its importance to market oriented firms. Students learn how to design and develop questionnaires and the correct methodology to design a marketing project. They complete an actual marketing research project.

6 credit(s) No No No
Business Capstone (BUSN-0167)

Prerequisite: COMM-0386 Research and Report Writing
This course, taken in the final term of study, requires students to integrate professional, technical and employability skills gained throughout the program in order to work as teams to produce a unique business project or solve a complicated case study related to their specialization.

6 credit(s) No No No
Canadian Business and Society (BUSN-0166)

Students explore the complex business environment and the relationships organizations have with civil society, the natural environment and each other. Through this examination, students learn that ethical decision-making is critical to the successful management of any organization. Topics include changing economic, political, social and cultural forces and their influences on business and society; the continuum of socially responsible management and ethical business practices; and the challenges and opportunities that influence where an organization fits on the continuum. Special attention is given to Indigenous history and developments.

6 credit(s) No Yes No
Economics 2 (ECON-0007)

Prerequisite: ECON-0006 Economics 1
This course examines national income and product, money and banking, public finance, international trade and exchange rates, and growth.

6 credit(s) No Yes Yes
Graphic and Web Design (COMP-0599)

This course is designed to provide students with a foundation in internet and web fundamentals from a marketing perspective. Students learn how key internet technologies, including email, websites and domain names, function at a conceptual level. Students learn and apply simple HTML coding and image preparation skills using industry standard applications. Copyright and licensing issues are addressed. Key web/mobile design concepts are introduced. Web analytics and social media are explored. Students apply what they learn through the development of a personal web presence.

6 credit(s) Yes No No
International Business (MKTG-0032)

Prerequisite: MKTG-0044 Marketing Principles
This course provides the skills required to evaluate, plan and develop international business opportunities, analyze various government programs, understand the importance of culture and customs, economic development, political environment, legal issues, currency considerations, pricing strategies etc., as they relate to the development of an international marketing plan.

6 credit(s) No Yes No
Marketing Communications (COMM-0387)

Prerequisite: MKTG-0044 Marketing Principles; COMM-0006 Communications
This course provides students with the various forms of advertising and sales promotion, including social media marketing, relating them to promotional campaigns and to an overall marketing plan.

6 credit(s) No Yes No
Marketing Strategy & Analysis (MKTG-0066)

This course provides skills to design, develop and implement marketing strategies that create value for the business in the competitive environment. It will explore the primary issue of creating and sustaining competitive advantages in the marketplace. Students will gain knowledge from identifying opportunities and threats through the analysis of complex and unfamiliar market environment.

6 credit(s) Yes No No
Professional Selling (MKTG-0065)

Prerequisite: MKTG-0044 Marketing Principles; COMM-0006 Communications
This course involves students in creating and role-playing consultative sales presentations - both business-to-business and business to person. Topics include the steps in a sales presentation as well as sales force management. Various role-play situations enable students to apply the selling principles and techniques.

6 credit(s) No No No
Research and Report Writing (COMM-0386)

Prerequisite: COMM-0006 Communications
This course provides students with research skills for gathering, interpreting, and applying both primary and secondary research materials. Topics include surveys, statistics, academic documentation, project design, proposals and reports.

6 credit(s) No Yes No
Retail Management (MKTG-0052)

This course addresses the various types of retailers and retailing strategies, such as retail logistics, store location strategies, E-commerce, vendor relations, store layout, visual merchandising, product development and strategic planning. The course assists students in developing a retail marketing plan.

6 credit(s) No No No

Accreditation

The Business Administration diploma program at Assiniboine has been accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

By choosing Assiniboine College for your Business Administration diploma, you not only add value to your education and skillset but also demonstrate a high level of professionalism and commitment to your future success.

Student Advantages

ACBSP accreditation provides assurance of the quality and relevance of the educational experience, which can be highly beneficial for students for the following reasons:

Quality Assurance

Accreditation signifies that the business program meets rigorous standards of quality and excellence in business education. This assurance is important for students who want to receive a high-quality education and acquire relevant skills.

Transferability of Credits

Many students transfer from two-year programs to four-year universities or colleges. Completing a diploma in an accredited institution can simplify the process of recognizing and accepting credits from other educational institutions.

Employer Recognition

Having a degree or diploma from an accredited institution can enhance your job prospects and career advancement opportunities. Employers value this because it indicates that you have received a thorough and rigorous education.

Curriculum Relevance

Regular reviews of Assiniboine's Business Administration program guarantee that they stay up-to-date and responsive to the demands of the business world. As a result, you'll have a greater chance of discovering the most recent industry trends and best practices.

Faculty Quality

We attract and retain high-quality faculty members who are experts in their fields. This translates to the benefit of learning from experienced and knowledgeable instructors.

Networking Opportunities

We have strong connections with local businesses and industry leaders. This provides you with valuable networking opportunities, co-ops and practicums, and job placement assistance.

Enhanced Learning Environment

We are committed to creating a conducive learning environment that supports student success. Discover numerous helpful resources such as libraries, research facilities, and various support services aimed towards ensuring your success as a student.

Personal Satisfaction

Knowing that you're attending a school with a recognized accreditation can boost your confidence in the value of your education, leading to increased personal satisfaction and motivation to excel academically.

Global Recognition

We are recognized internationally, which is valuable if you plan to work or study abroad in the future.


Our Statistics Say It All

  • 70% of graduates surveyed were satisfied with the program

  • 91% of graduates would recommend taking the program

  • 92% graduate employment rate

  • 89% of graduates are working in a career related field

    *All statistics are from 2020/21

Distance Education

The Business Administration diploma program is an in-person, on-campus, day program. Select courses are available for active students to take by distance, dependent on need. To see when courses are being offered throughout the year, the costs and how long you have to complete them, click on the schedule below.

2023-24 Business Administration Distance Education Schedule

Registration options:

  • If you are an active Assiniboine student in the Business Administration diploma program, you can register for these courses directly with the Registrar’s Office after meeting with the Student Success Advisor.
  • If you are not an active Assiniboine student in the Business Administration diploma program, but you are interested in taking a few courses, you may do so up to a maximum of 12 credits. Contact the Registrar’s Office by calling 204.725.8701 to register with a credit card.

The deadline to register is the 20th of the month prior to the specific course start date however, you can register at any time – you don’t need to wait for the deadline. For example, for February 1st courses, the deadline to register is January 20th.

If you are interested in the full program, applications are currently being accepted for the full-time, on-campus, day program.

Accounting Transfer Program

Are you looking to complete some or all CPA Preparatory courses or simply upgrade your accounting skills? Through Assiniboine's Accounting Transfer Program, students can complete any number of CPA accredited accounting courses without having to apply to a Peters School of Business program. Please note, since student’s utilizing this route are not part of a program, there is no credential available for completion.

Would you like help deciding whether this option is right for you? Please reach out to business@assiniboine.net for assistance.

To register for courses, please contact the Registrar’s Office at 204.725.8701. They will be able to help process your registration and take payment with a credit card. Note, the deadline for registration is the 20th day of the month prior to when each specific course is scheduled to start. For example, registration must be completed by February 20th for a course starting March 1st.

Fast Facts

Frequently Asked Questions

When do I choose the specialization I want?

We encourage you to attend one of our program information session to find out more about the specializations. You then apply directly to the specialization that you want to take.

You are required to choose your specialization, (Accounting, Financial Services, HR Management or Marketing), when you apply online.

If you wish to switch before your second year, our student success advisors are happy to help you make an informed decision.

When is the next program information session?

Program information sessions are completely free to attend, and we invite you to bring a guest along as well. It's a good idea to register in advance so we know you're coming.

To find the complete schedule for our program information sessions and to RSVP, visit the program information session page.

I have a Mac laptop, can I use that?

No. MAC computing devices are not compatible with Business Administration or Office Administration program software. Refer to assiniboine.net/tech for detailed information.

What specializations are offered at the Parkland campus for Business Administration?

Parkland campus offers the Accounting and Human Resources specializations, if you wish to take both years of your Business Administration diploma in Dauphin. Another option is to take Year 1 of Business Administration at Parkland campus and transfer to Victoria Avenue East campus in Brandon if you wish to specialize in Marketing or Financial Services.